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If you’re looking for a market leading SEO agency in Wrexham? Look no further, we have top SEO consultants that can help you through the process ensuring increased traffic. Find out more about how we can optimise your Wrexham businesses SEO below.
S.E.O stands for search engine optimisation. This enables your company to be easily found using search engines such as, Google, Yahoo and Microsoft Bing among many others.
SEO is one of the most effective ways to improve your company’s online exposure. In short SEO drives online traffic to your site by creating relevant articles for your business.
Wrexham SEO is one of the best ways for Wrexham businesses to drive masses of organic traffic. Wrexham is host to one of the largest industrial estates in Europe as well as having a huge population of smaller business owners all over the county. This sounds fantastic!… however, there is an issue. Due to the large amount of competition at every level of business in the Wrexham area some owners struggle to find enough sales & leads in their target market.
That is where SEO comes in. SEO helps you climb what is called the Google rankings.
Before we continue, pause for a moment, and think…
When searching for a product or service online how often would you go to, even the second page on Google?
Did you know that 89% of google search traffic is directed at the first page of Google results with a huge portion of that going to just the top THREE!
This is where improving your SEO (whether done through an SEO agency or by someone who works for your organisation) can help massively.
In order to direct potential clients to the correct place SEO agency’s or companies create relevant content to increase your businesses Google ranking. Using proven market strategies and with dedicated SEO specialists YOUR business could be at the top of the online tree.
With an estimated 93% of all online experiences starting with a search on a search engine such as Google, Yahoo & bing, it is vital to have an online presence in your area. Optimising your Wrexham business websites SEO to rank for search terms in your local area is a MUST.
But it doesn’t stop there! With the internet at the tip of over 90% of the UK populations fingers, you have a HUGE channel of your target audience waiting and ready to be tapped into at any moment! How do you do this? Speak to our SEO Agency about our UK SEO Services!
46% of all Google searches are looking for local information. (Source: GoGulf)
WREXHAM SEO – DRIVE TRAFFIC | INCREASE ONLINE SALES | GENERATE LEADS | HIGHER CONVERSIONS
You can do many things to boost your SEO in the Wrexham area. These things include:
The first thing we would suggest is registering your business on “Google My Business”. If your business is based in Wrexham then this will not only massively help your local SEO, but it will enable you to showcase your business when local google users (users in Wrexham and nearby) search for terms related to your category.
Good reviews help to boost SEO. They also help optimise your Google My Business Listing and shows potential customers that you are a trustworthy business with good quality products/services. A stat which showcases the importance of reviews for your Wrexham SEO is: “68% of millennials trust online reviews, with positive ones producing an 18% average uplift in sales” this not only shows why Google finds reviews an important part of SEO, but how in turn, they actually seriously increase traffic.
Quick tips on getting more reviews:
“Hi Gary, you placed an order on **this date** for **this product** I am just calling to check if everything was okay with the order? “excellent”, as part of our data collection, it would really help if you could review our product, would you be able to do this for me?”
People LARGELY underestimate the amount of mobile visitors they are going to get to their website, it is of course, industry specific, but generally, just less than 50% of your website visitors will be from a mobile or tablet device.
Not optimising a website for mobile can damage your SEO, not just your local/Wrexham SEO, but it can damage ranking across all pages of your site.
Please note that mobile load speed is vital, as well as useability, optimising your site for mobile useability can include: ensuring your fonts are readable on small devices, ensuring unnecessary images are hidden and making sure pages and java loads correctly.
Though it is easier to create one webpage per service, this is not the best way to target local SEO pages. We strongly advise that you make area pages for your individual services, you are currently on a service page for Wrexham SEO.
The reason this is so beneficial is that the search term + area will have a lot lower SEO ranking difficulty, meaning you will be able to rank for SEO Wrexham a lot easier than ranking for SEO in general. Your brand will get more authority the better your area page and also the more you prove to the search engine that you provide content that is up to date provides value to the user.
For businesses who provide more than one service, it is important to have a separate area page for both, for instance, Reticent Digital Solutions is a digital agency, not just a SEO company, so it has area pages for SEO Wrexham, Web Design Wrexham, Social Media Marketing Wrexham etc.
A great way to improve your SEO in Wrexham or your local area is to relate content to local events or happenings, these things are likely to grab your target audience’s attention as locals care about events in the Wrexham area.
One way to do this is to write blog posts on news stories, events, or community activities in your area, this is a great way to engage local audience and tailor it to your target area.
Another way you can do this is by creating relevant content about local charities or causes that your company supports/contributes towards.
Lastly, you can create location specific web pages on your site with lots of relevant, local content that shows your company is involved in creating a larger exposure in the targeted area.
If your company has several different premises it is advisable to make separate web pages for the different branches of the business.
What do area pages do? – Area pages provide all the basic information a customer needs when looking for a business. They include a variety of important answers which minimal fuss for your potential clients. I.E, working hours, map location, address, phone number, individual item/services description, and other local offers and reviews from other customers/clients.
We’re glad you asked!
The beauty SEO compared to other forms of marketing is that SEO does not necessarily have bias to a specific area.
What we mean by that is, if you have a good enough domain authority, and you post content relevant to the areas that you are trying to target, you do not ONLY need to focus on Wrexham SEO, but you can also try and target other popular terms.
For example, If you are based in Wrexham but wanted to venture out and explore new areas in which to expand your business, regardless of where the search takes place, whether it be London, Edinburgh or anywhere in between, the relevant content could still put your business above others that may be more local to said search, all because of the SEO strategy.
Another strategy that you can employ is trying to compete for the whole keyword, so rather than going for a keyword followed by a certain area, you can try and rank for terms that do not have an area attached at all. For example, rather than trying to rank for “Plumbing Wrexham”, you could try and rank for “1000L Slimline Oil Tank Replacements” the more niche you go with your term, the easier it will be to rank for it. SEO difficulty can be assessed in your keyword research.
Good keyword research can be the difference between driving quality traffic and driving no traffic at all, find out how to do it properly below
Sometimes the more generic keywords often have a high level of competition and therefore are much harder to rank up in SEO results. How do we solve it? We look at alternative keywords that may not be as obvious as the mainstream searches and look for an appropriate “niche” in the market. For example, instead of searching for, “painter and decorator” which could have a search difficulty of between 50-60 we could target the key words “Painter and decorator Wrexham” which only has a difficulty rating of 0-10 but still with 170 searches PER MONTH!!! This would hugely improve your Wrexham SEO status.
Our marketing tools are designed to create relevant, up to date and informative content, in form of area pages, blogs and optimising web page content. all of this combined greatly improves your SEO standing in, for example the Wrexham area.
It is important to keep your content fresh and relevant by posting as much as possible to increase your company’s SEO foothold in your selective online area.
With our competitor reports we investigate how your direct competitors compares with your company, obtaining a detailed report on what they are doing well and come up with an action plan to make your company improve in that area. We look at how they generate traffic and what sorts of results they receive from these methods. We then use this data to see what we can do to overtake their market standing and make YOU top of the tree in SEO.
When starting out, we use our specialist software to see how much traffic is generated to your online domain and see where that traffic is coming from, whether it be from what we call “organic traffic” which is simply people searching google for your services or by another more unconventional method. Then we take that information and see which area would benefit most from our SEO strategies. This will also give you an idea on how healthy your companies “online conversion rate”, which is simply how many people visit your site compared to how many people become clients / customers.
When we look at how keywords effect your online traffic, we will search your business and check which key words are working and how they are affecting your overall growth. Our software can show us which keywords are generating the most traffic to your site and which ones may be less effective making us able to create a plan on which to efficiently manage your SEO strength in all areas.
https://simple-stairlifts.co.uk/
At the time of writing, HCM stairlifts is our best example of how you can optimise your Wrexham SEO/Local Rankings. In a short space of time this site has shot up the rankings for their chosen Wrexham Keywords. They have also jumped above a couple of their main competitors Google My Business listings which is always a huge bonus.
WEB DESIGN | WREXHAM SEO | LOCAL SEO | CITY SPECIFIC SEO | CONTENT CREATION
Salinise is a brand new client of ours based on Wrexham Industrial Estate who manufacture hand sanitiser and fogging solution, we are extremely excited to accelerate not just their Wrexham SEO performance but also their UK SEO for important industry terms. We have huge expectations of this companies online potential and have already got to work making it happen. Watch this space!
WEB DESIGN | WREXHAM SEO | UK SEO | CONTENT CREATION | SOCIAL MEDIA MARKETING
The more savvy ones amongst you will have already noticed. THE BEST ADVERT we can show for the importance of Wrexham SEO, is the page you are reading right now. Our own. The best way to learn what truly works, is don’t watch what we say, watch what we do! Here at Reticent Digital we practice what we preach. Notice the webpage that you are on, is a Wrexham SEO webpage, attracting customers to our service, “Wrexham SEO”, genius right?
WEB DESIGN | WREXHAM SEO | UK SEO | CONTENT CREATION | SOCIAL MEDIA MARKETING