UK SEO (SEARCH ENGINE OPTIMISATION)
Boost free online traffic and sales and provide quality content for your audience.
A TRUSTED AND RELIABLE UK DIGITAL AGENCY
UK BASED SEO AGENCY
Reticent Digital Solutions are an online digital marketing agency who specialise in SEO. We have extensive knowledge and experience in ranking top pages on Google and Microsoft Bing search engines. Based in the UK we are one of the most reputable Search Engine Optimisation companies in our area, we have a proven track record with clients who use our SEO services to boost traffic and enhance sales revenue/brand awareness.
Do you find yourself waiting for clients to come to you? Or maybe you’re still using more traditional sales methods? Since 2000 the industry has started to move online, and the truth is, most companies still haven’t caught up. An SEO Agency is often undervalued, when in actual fact, good SEO can bring alot more sales and leads than salespeople themselves. To achieve your goals going forward, you need to get fully onboard the online train, and you need to do it fast!
As an example, we would like you to try something, go to google and type in a product/service you sell or provide. Was your companies name at the top of the list? No? How about another product? Did you see any familiar names? Competitors? “Big Brands”? This is exactly what your consumer sees when they are trying to buy your product/use your services. This is where our SEO optimisation service comes in to help.
OUR UK SEO SERVICE
PAGE SPEED
Page speed is one of the most important thing when it comes to SEO, Google wouldn’t opt to put a slow site infront of its customer given a choice. This does not exclude mobile speed, mobile speed is a huge factor in SEO rankings.
CONTENT CREATION
Publishing relevant content is vital if you want your sites pages to climb to the top of the SERPs, not only is the quality and relevance of the article important but also how it is formatted and written.
WEB BOT OPTIMISATION
If you have a brilliant site but Google cannot find all your pages to index, then your SEO will not be good, make sure the site has been built in a way Google can easily read it, and provide sitemaps in the Footer and Search Console.
KEYWORD RESEARCH
We have purchased expensive keyword research tools so we can find key terms in your market sector that customers are actually searching for, this also allows us to find problems and questions the customer has for us to provide content for.
BACKLINKING STRATEGY
If you don’t know what a backlink is then this is a sign you need some serious help with your SEO, inbound links from high authority websites are a MUST to boost your SEO rankings
EASY TO CRAWL
If you have a brilliant site but Google cannot find all your pages to index, then your SEO will not be good, make sure the site has been built in a way Google can easily read it, and provide sitemaps in the Footer and Search Console.
Our UK SEO Goal & Vision
Our dream is to become the UK’s biggest resource centre for Digital Marketing, Search Engine Optimisation in particular, we want customers to be able to learn how to optimise their sites SEO for free by reading our blogs and articles. We dont want our customer to even need an SEO agency or an SEO consultant.
But Liam, you OWN an SEO agency? Wont this lose you money? To begin with yes, sure. BUT, when every site has basic to advanced SEO we will be the SEO experts, and companies who want to take their online marketing strategy seriously will come with us to begin with. This is the only time we will be happy making money from clients, when we are providing a service that someone cannot just replicate.
Why it is Important a Digital Agency Understands UK SEO
Even if a Digital Agency mainnly focuses on Social Media Marketing and Web Design, them not having a substantial knowledge of SEO also, will seriously hamper you Social Media Marketing results. Sites can be designed and set up in a way Google struggles to index it, things such as picture links without written links and like not having XML sitemaps on your site, or being registered to the Google Search Console. All in all, you need to make sure your Digital Agency is a specialist in more fields than just one, because there are alot of Web Designers who try and be an SEO guru, when in actual fact, they don’t understand SEO at all.
Our UK SEO Strategy
So you’ve heard that we are a good SEO agency, but what strategy do we use? Well, we generally stick to White Hat proven and tested methods. There are times Black Hat techniques can be very useful (craze products/events where the site sells a product that needs to rnak quickly, however, we find that unfortunately these methods don’t last the test of time). We are all about doing the hard work to get things done properly, this way as the Google Algorithm changes over the years, the work we put in will still be relevant.
We have a huge list of things we do to help boost your rankings up the pages, but a large part of what we do can be broken down into:
Our Content Philosophy
One of the things that we are “all in on” is content. Bill Gates was famously said “content is king” and we take this to the extreme! Not only do we aim to provide valuable content to your audience but we aim to make it relevant to your product/service, well displayed, easy to read and engaging.
Constantly providing your users with valuable content is and will always be one of the best ways to help your site and site pages rank higher in Google rankings.
We aim to tell stories, it may sound silly but here us out, anyone interested in your product or service is interested in, what is your product/service and what are its features? how does your product work? what are the advantages of your product vs another. ETC While this may seem like alot of content, this is how you can rank for niche keywords in your market.
For instance, one company we work with Salinise, sell hand sanitiser, pretty boring right? and they couldn’t possibly see what content you could write about hand sanitiser, granted it is not straight forward, however, we took multiple angles for content for them to multiple niche markets, such as: for schools, we did guides on how they can keep their children safe durin COVID 19, articles on the fire risk of alcohol hand sanitiser, and how schools could stop children’s hands hurting by avoiding alcoholic sanitisers. These articles were all hugely popular, as it relates to the audience and provides real value, without being too salesy.
Our Link Building Philosophy
Before we tell you our backlinking strategy for SEO, it is important you have a brief understanding of what backlinking for SEO is.
Backlinking is where other sites, (preferably sites that are well respected by Google) link back to your website pages/blog posts. This is a great way for Google to recognise that your site pages have value to your customer, which is ultimately what Google is trying to achieve.
There are two types of backlinking:
Black Hat Techniques – this entails forcing links upon sites in mass directly, it is ultimately determined to be an invaluable link, and seen as spammy
White Hat Techniques – this entails reaching out to high authority sites and blogs in your industry, and helping them find the valuable, relevant content to link to.
As you may have guessed, we stick with White Hat link building strategies (the proper way)